The Great Camera Divide Is Growing

New cameras that sell for under $10,000 are amazingly capable and high quality
New cameras like the Blackmagic Design Ursa Mini Pro 12K that boast innovative new sensor technology as well as the highest resolution available for less than $10,000? It must be the Great Camera Divide of 2021! Have you noticed it yet? The great camera divide. What exactly do I mean by the term, “the great camera divide”? It’s simple. Have you... Read more

Is Crew In A Box Coming For Your Job?

Crew in a Box contains quality products that are remotely controlled by a professional team
In our work, we’ve used cameras like Panasonic’s AW-UE150K PTZ (Pan, Tilt, Zoom) for the past couple of years. Have we even used them in place of a live camera operator? In 2021 and forward though, does this even matter? What about a box that replaces the entire video location crew? The problem has been that since March of 2020, the world has... Read more

The Horse Before The Cart, Part 2

The importance of knowing final delivery specs
Previously, I wrote about the need to understand the final delivery requirements for your project. Getting deliverable specifications early allows you to make sure your workflow and final finishing will produce the best results when your project is finally delivered. As an example, I wrote about doing the finishing on a project that was completed in... Read more

The Horse Before The Cart, Part 1

Ask about deliverables early and often
When I wrote about “running through the tape” and explained how I make sure to deliver a properly finished project, I briefly mentioned deliverables. I spoke of the deliverables matching the client’s deliverable specifications. If this past year is any indicator, the topic of deliverable specs needs to be more than a quick aside. Although I knew... Read more

Always Have A Plan B

When everything is in the cloud, what’s your plan B?
Recently, Amazon had a major outage with its Amazon Web Services (AWS) system. Thousands of companies were affected for hours. The problem showcased which companies had their own infrastructure and which were simply cloud-based. What surprised me was the lack of a plan when things go wrong. Certainly, that starts with Amazon, but it also cascades down... Read more

Different Aspects

One size fits all? Only by being average.
As editing software companies add tools to accommodate the plethora of aspect ratios editors are faced with these days, I can’t help but wonder about the results. Social media platforms have a dizzying array of ratios. And we’ve all probably seen the results when one aspect ratio is crammed into another. I understand why the tools are being created.... Read more

Run Through The Tape

Paying attention all the way through the end of a project is critical to success
I recently wrote about some of the challenges in the finishing process given how many of us work remotely now. While processes may have changed, I still keep in mind a quote I heard that’s used in track and field: “Run through the tape!” You might have seen videos showing a lead runner slowing down near the end of the race because they think... Read more

Staying Afloat And Pivoting In 2020

2020 has been a very challenging year for those of us in production
I’ve managed to stay afloat in 2020 by shooting and livestreaming a variety of new types of work that I’ve never produced. This is a still from a live stream for WE Spark, A Children’s Cancer Charity hosted by comic Alonzo Bodden. When you hear the phrase “Staying afloat,” what does that mean to you from a business perspective? As we all know... Read more

Using Texture In Your Backgrounds

Are you on the lookout for interesting texture to build into your backgrounds? For some of you, this will be Read more…

Are you on the lookout for interesting texture to build into your backgrounds? For some of you, this will be old news. For others though, the thought of using texture in your backgrounds is a new one. Let’s talk about the challenges introduced by creating interesting backgrounds for your interviews and narrative scenes—really any kind of scene.... Read more

Finishing Challenges, Part 3

Steps to take after footage files are trimmed and exported
In my last post, I talked about my process for exporting trimmed clips to send to color that’s handled elsewhere. I explained the need for trimmed files because of challenges with file sizes. Once I get the footage files trimmed and exported, there are a few more steps I take. Because I like to make sure that everything is going to work when the... Read more